PRIVACY POLICY
Last Updated: July 9, 2025
This Privacy Policy explains how RGC Tasarım İnovasyon Danışmanlık Hiz. San. Tic. Ltd. Şti. (“ROOT”, “we”, “us”, or “our”) collects, uses, shares, and safeguards your personal information when you visit www.root.work (the “Site”), use our services, or interact with us through email, social media, or marketing platforms.
By accessing our Site or using our Services, you agree to the practices outlined in this policy.
1. Information We Collect
We collect personal data in the following ways:
a) Information You Provide Directly:
• Full name, email, phone number
• Shipping and billing address
• Order details and payment information (processed via Shopify Payments)
• Customer service inquiries
• Newsletter subscriptions or back-in-stock alerts
• Product reviews or social media content you tag us in (e.g., @root.work)
b) Information We Collect Automatically:
• Device type, browser, IP address
• Pages visited, items viewed, time spent on the Site
• Cookies, pixels, and analytics tools (see our Cookie Policy for more)
c) Information From Third Parties:
• Advertising platforms (e.g., Meta, TikTok, Pinterest, Google)
• Analytics tools (e.g., Google Analytics, Shopify Reports)
• Email marketing tools (e.g., Klaviyo)
• Shopify infrastructure for storefront, checkout, and user experience
2. How We Use Your Data
We use your personal information to:
• Process and deliver your orders
• Provide customer service and handle returns
• Send newsletters and product updates (only if you opted in)
• Personalize your browsing and shopping experience
• Analyze site usage and improve performance
• Comply with legal obligations (tax, accounting, consumer protection laws)
• Detect and prevent fraud
We do not sell your personal data.
3. Marketing & Advertising
If you opt in to marketing, we may:
• Send promotional emails about product launches or restocks
• Display personalized ads via platforms such as:
• Facebook & Instagram (Meta Pixel)
• TikTok (TikTok Pixel)
• Pinterest (Pinterest Tag)
• Google (Google Ads and Remarketing Tools)
• Shopify Audiences
You can opt out of such communications anytime via the unsubscribe link in emails or your browser’s cookie settings.
4. Sharing Your Information
We share your information only with trusted third-party providers who help us operate ROOT:
• Shopify: storefront, checkout, payment infrastructure
• Logistics providers: shipping, returns
• Email platforms: newsletter and campaign delivery (e.g., Klaviyo)
• Ad partners: Meta, TikTok, Pinterest, Google
• Review tools: product review collection and publication
• IT & analytics tools: website performance and improvement
These providers are contractually obligated to protect your data and never use it for their own purposes.
5. Cookies and Tracking
We use cookies and similar technologies to:
• Remember preferences and past activity
• Enable secure checkout and cart functionality
• Measure advertising effectiveness
• Improve overall website performance
You can manage or withdraw cookie consent at any time via your browser or our Cookie Policy.
6. Your Rights (GDPR / CCPA)
Depending on your region, you may have the right to:
• Access the personal data we hold about you
• Correct inaccurate or outdated data
• Delete your personal data (right to be forgotten)
• Object to or restrict processing
• Withdraw consent (for newsletter/ads, etc.)
• Request data portability (in a structured format)
• Appeal or lodge a complaint with a data protection authority
To exercise any of these rights, contact us at: hello@root.work
7. Data Retention
We retain your personal data only as long as necessary:
• Order and invoice information is retained for up to 7 years to comply with legal and tax obligations.
• Customer service-related data (such as emails or support messages) is kept for a maximum of 36 months to assist with inquiries or claims.
• Marketing preferences and consent are stored until you choose to unsubscribe or withdraw your consent.
8. Children’s Privacy
Our Site is not intended for children under 16. We do not knowingly collect data from anyone under this age. If you believe a child has provided us personal information, please contact us and we will delete it.
9. International Data Transfers
As a company based in Türkiye working with global partners, your data may be processed in other countries (e.g., US, EU). When transferring data internationally, we rely on GDPR-approved Standard Contractual Clauses or similar legal mechanisms.
10. Data Security
We take reasonable steps to protect your personal information through:
• SSL encryption
• Secure Shopify infrastructure
• Access control on sensitive data
Despite our efforts, no method of transmission over the internet is 100% secure.
11. Changes to This Policy
We may update this Privacy Policy as our services evolve or laws change. We will post updates on this page and revise the “Last Updated” date accordingly.
12. Contact Us
If you have any questions about this policy or your data:
RGC Tasarım İnovasyon Danışmanlık Hiz. San. Tic. Ltd. Şti.
Sinanoba Emlak Bankası Konutları A-1046 Blok No:2
Büyükçekmece / İstanbul – Türkiye
📧 hello@root.work
📞 +90 535 718 36 30
